Cara Cara: A Startup Story Rooted in Style, Friendship, and Motherhood In 2019, on the Upper East Side of New York City, three women—Julia Brown, Sasha Martin, and Katie Hobbs—found themselves in the same season of life: juggling careers, raising young children, and craving something creatively fulfilling. What began as
What Would VentureMom Wear to London? Traveling this summer but don’t know what to wear? If you’re off to London and out for a night on the town. This sleeveless maxi from @trinaturk would be perfect. Add a pair of green slides from @veronicabeard and gold jewelry from @julievos. Make
The Eyebobs Startup Story: How Julie Allinson Brought Style to Readers Everywhere Julie Allinson didn’t set out to start an eyewear revolution—but that’s exactly what she did. In 2001, while shopping for reading glasses, Allinson grew increasingly frustrated with the limited options available. What she found were either cheap, flimsy
What Would VentureMom Wear as Kate from White Lotus? Kate is cute and fresh, and I see her in this teal blue print summer @SaylorNY dress and slide shell sandals. Her earrings and layered necklaces can be found @susanshaw. For her always shiny lips @thrivecausemetics lip colors are perfect. Now,
SAYLOR: Where California Cool Meets Manhattan Edge It all started with a trip out west. New York designer Jillian Shatken had spent years immersed in the fast-paced fashion culture of the East Coast when a week-long getaway to Los Angeles shifted her perspective. She found herself captivated by L.A.’s nouveau
What Would VentureMom Wear as Chloe from White Lotus? Chloe has an edge to her and her own unique style. I’m thinking this orange and pink knit @beachriot outfit would be her vibe. She’d need her @vieve Susu tote to match and of course a hat. How about this number
Vieve: Where Artistry, Culture, and Conscious Luxury Meet Vieve is a woman-owned, luxury resort brand founded by fashion industry veteran Genevieve Treacy. Born from her deep-rooted love of travel and appreciation for handcrafted beauty, Vieve blends a modern, free-spirited aesthetic with the rich traditions of the Wayuu women of Colombia’s
Sun Smarts with Style: How Marta Phillips Built SunGrubbies to Protect and Empower SunGrubbies was founded in 1997 by Marta Phillips, a San Diego native and lifelong beach lover who was tired of choosing between sun safety and style. As an avid beach volleyball player, Marta knew firsthand how hot,
What Would VentureMom Wear as Piper on The White Lotus? Now this is easy – a true preppy. I’m loving this white top from @ericawilson. Paired with high-waisted @mother jeans, earrings from @chanloujewlery, and simple slides – you have Piper written all over you. Use a creamy light blush from
From Boarding Gates to Business Goals: How Shay Mitchell Packed Purpose into BÉIS What happens when a globetrotting actress and new mom can’t find travel gear that matches her lifestyle? She builds it herself. Enter BÉIS—the brainchild of actress, producer, and entrepreneur Shay Mitchell—a travel and lifestyle brand redefining the
What Would VentureMom Wear as Chelsea from White Lotus? Now this is easy – a bikini, of course. How about this white one from women-founded @beachriot. A white hat from @sungrubbies, a sarong from @misterzimmi, and of course @havianas sandals. Chelsea always has a crocheted beach bag and mod sun
Meet the VentureMom Behind SunGrubbies: Marta Phillips’ Mission to Protect with Style SunGrubbies was founded in 1997 by Marta Phillips, a San Diego native and lifelong beach lover who was tired of choosing between sun safety and style. As an avid beach volleyball player, Marta knew firsthand how hot, thick,